Discover how avocados have transformed from a misunderstood fruit into a global sensation. Over the past two decades, they’ve become a staple in kitchens and a symbol of health and sustainability. This meteoric rise didn’t happen by chance—it’s a result of tireless efforts in promotion, research, and innovation.
In this compelling mini-documentary, you'll learn about the pivotal role of the Hass Avocado Board in creating demand and elevating avocados to cultural icon status. The video highlights the economic impact, health benefits, and the industry's dedication to sustainability and community development.
The Hass Avocado Board has made an ultra-informative mini-documentary on this subject. Watch the video below to uncover the fascinating journey of this superfruit and the bright green future ahead for avocados.